As a strategist and outside marketing director, Lauren Della Monica Fay partners with her clients to facilitate, manage and execute both complex and routine projects.
Lauren applies her 10 years of in-house law firm marketing experience to her consulting practice. As a former insider, she understands the operational and economic issues law firms face. She understands the demands lawyers must meet in addition to practicing law in order to compete and succeed. Last but not least, she understands the daily challenge of fulfilling growing marketing needs with finite internal resources. Through collaboration with her clients, marketing programs shift from survival mode to thrive mode.
Among other areas of service, she regularly assists clients with strategic planning; branding; advertising; content development; social media; public relations; sponsorships and partnerships; market research and competitive intelligence; special events; proposals and presentations; client relations; attorney development coaching; firm identity collateral; websites and client publications.
LDF Marketing Consulting LLC works with firms of all shapes and sizes. A small trusted team of graphic designers, web developers and search engine optimization specialists support Lauren, as needed.