LDF Marketing Consulting LLC provides a full menu of services to clients ranging from multi-layered planning efforts to discrete short-term projects to ongoing management and performance of essential marketing tasks.
Descriptions of representative work follow:
Project management and execution of extensive branding and rebranding campaigns involving the development of all firm identity collateral including logos and taglines, websites, brochures, letterhead, business cards, envelopes and labels, advertising and presentation templates, signage and branded promotional items
Development and project management of websites and enhancements
Development of content for press releases, websites, social media, advertising, brochures and client publications
Development and project management of extensive geographic visibility campaigns as a precursor to establishing new office locations
Research and development of new practice areas bridging legal capabilities and outside interests in niche spaces
Development and project management of strategic cross-selling programs designed to expand existing client relationships into new areas of service
Audit of existing marketing practices and expenditures and evaluation of data relative to the firm’s priorities, goals and resources
Development and project management of multi-layered firm-wide marketing plans and budgets
Development and project management of firm-wide and practice-specific multi-media advertising campaigns
Collaboration in the development of Client Relationship Management systems to ensure that design and planning efforts integrate marketing needs and goals
Research and development of strategic sponsorships and partnerships with key community organizations and the creation of supporting marketing initiatives to leverage investments
Development of personal marketing plans in conjunction with one-on-one coaching efforts for attorneys
Development and presentation of business development retreats for attorneys
Development and presentation of social media training for attorneys and staff
Development and project management of firm-sponsored seminars, receptions and outings for clients and referral sources